Working Student Brand Marketing - Social Media (m|w|d)

Brands become visible through execution. This is where you contribute by creating content, spotting trends and actively shaping idealo’s presence on social media.

Within the Brand Team, you influence how idealo is perceived in the German market. Your content goes live, gets seen and directly contributes to brand perception.

About your role

You support the Brand Team in executing and developing social media activities in Germany. You take on operational tasks and independently own smaller projects from idea to publication.

When content goes live and performs, you directly see what works and the impact of your contribution.

Your responsibilities

• You conceptualize and produce social media content from idea to publication and are comfortable appearing on camera when needed

• You identify trends and cultural developments and translate them into concrete, platform-specific content formats

• You manage our social media channels in day-to-day operations and actively engage with the community

• You analyze the performance of content and campaigns and derive clear, actionable improvements

• You independently execute smaller social media projects and collaborate closely with marketing, creative, and product teams

Skills & Requirements

• You are enrolled at a university and have at least one year of studies remaining

• You have initial experience in content creation, ideally including video formats

• You have a strong sense for social media trends and understand what content performs

• You work in a structured way and reliably manage multiple tasks in parallel

• You take ownership and independently drive topics forward.

• Finally, you have a very good command of German as well as a good command of English, both written and spoken, which enables you to work effectively in our international teams.

At idealo you can expect

• You want to further your education? We take your personal development goals seriously and, in addition to our idealo Learning Hub, eLearning offerings (e.g., Udemy), coaching & mediation, we also offer you the opportunity to benefit individually from additional learning and development budget.

• And what about the office? Our office in the heart of Berlin offers free organic breakfast, excellent free lunch (vegan and vegetarian), as well as free coffee, lemonades and after-work beer, in addition to the "standard foosball". It also has a fabulous rooftop terrace with view of the whole of berlin where you can network with colleagues from our group of companies.

• Want to keep yourself fit? We offer many different fitness and sports options, such as an Urban Sports or Gympass membership, to suit your personal needs.

• And what else is there? Of course, success must be celebrated! In addition to team events, you can also expect big company events and other moments of organized connection with others in the company and your team throughout the year!

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