Global Brand Campaign & Marketing Manager (f/m/d)

About Us

We’re Banana Beauty – the unapologetic make-up movement born in Berlin. Our mission? To create high-impact make-up, charged in Berlin — made for those who wear their freedom on their face. We don’t follow beauty trends. We write manifestos.
We’re looking for a Global Brand Campaign & Marketing Manager to lead our brand activation universe — across digital, retail, PR, and community. You’ll own the full 360° campaign journey: from concept and planning to execution and performance analysis. This role brings the Activation Team together — aligning Brand Experience, Content, CRM, and Design into one powerful, cohesive engine. You’re both strategic and creative, fluent in brand storytelling, and ready to build campaigns that don’t just perform — they provoke.

Your mission

• Lead and orchestrate 360° brand campaigns across all markets and channels (Social, Influencer, CRM, Retail, PR).
• Drive creative direction, storytelling, and message consistency across all activation touchpoints.
• Translate Banana Beauty’s brand positioning into bold, culture-driven activations that cut through.
• Guide and align the Activation Team (Brand Experience Manager, Content Creator, CRM & Community Manager) with clear objectives and timing.
• Partner with the Product Manager and Design Director to bring launches to life with impact.
• Manage campaign calendars, budgets, and creative deliverables — from first idea to post-mortem.
• Measure and analyze campaign performance; turn learnings into next-level actions.
• Report directly to the Brand Managing Director and collaborate cross-functionally with Sales, Retail, and E-Com.

Your profile

• 4+ years’ experience in brand marketing, campaign management, or creative activation (beauty, lifestyle, or D2C preferred).
• A creative mind with a strategic backbone — you see the big picture but thrive in execution.
• Skilled in cross-functional leadership — you bring clarity, energy, and momentum to teams.
• Experience guiding multi-channel campaigns (social, influencer, CRM, retail).
• Strong project management and creative briefing skills.
• Confident communicator — fluent in English; German or French a plus.
• You bring a growth mindset, see opportunities where others see obstacles, and move fast to make things happen.
• Based in Berlin (this is an on-site role — we build culture together, not over Zoom).

Why us?

• Join a Berlin-born make-up rebellion that’s rewriting beauty culture.
• Work in a fast-moving, high-energy scale-up with real creative freedom.
• Shape the future of a brand that lives between rebellion and sophistication.
• Be part of a team that’s bold, collaborative, and a little bit loud.

Ready to push boundaries?
Apply now and be part of the Banana Beauty uprising.