Senior Martech & Ad Operations Manager (m/f/d)

Who we are

As one of Europe’s leading InsurTechs, backed by Allianz X, Portage, and White Star Capital, our purpose is simple: Protecting the World of Our Customers . Across our European hubs in Germany, the UK, and Switzerland, over 400 Clarkees combine cutting-edge technology with deep human expertise to build the ultimate " Insurance Companion in Your Pocket ".

Your Impact

At CLARK, you are joining a culture of simplicity, reliability, and care. We provide the playing field, you provide the impact. We don't hire experts to maintain the status quo, we hire them to elevate it. Ready to step onto the field?

Here is how you can shape our journey as a Senior Martech & Ad Operations Manager (m/f/d) :

Your tasks

As Senior Martech & Ad Operations Manager (m/f/d) you will lead the strategy, implementation, and optimisation of our marketing and advertising technology stack. You will own the core Martech and AdTech platforms, enabling scalable growth across our core channels, including support with tagging, tracking and audience activation across Paid Search, Social and programmatic.

This role is reporting into the Director, Marketing Operations and is a vital part of Clark Central Growth organisation.

This role is based in Berlin. For suitable candidates, it is also possible to start in Bristol, UK.

Your responsibilities:

MarTech & AdTech Strategy:

• Own the end-to-end MarTech and AdTech roadmap aligned with Clark’s growth and retention objectives
• Evaluate, select, and manage tools across Paid Media & CRM, marketing automation, consent management and attribution
• Enable use of first- and third-party data to allow for advanced segmentation, personalisation, and trigger-based comms in a privacy first cookie light environment
• Partner with data teams to design and optimize customer data flows across acquisition, onboarding, and lifecycle touchpoints

Paid Media & Attribution:

• Support paid media teams with tagging, tracking, and audience activation across search, social, display, and programmatic channels
• Support with attribution model logic and measurement frameworks to assess channel performance and ROI and efficiency KPI’s
• Improve conversion tracking across web, app, and offline journeys

Cross-functional collaboration:

• Act as a key partner to Marketing, Product, Data, and Analytics teams
• Translate business requirements into technical solutions and clear documentation
• Support with management of external vendors, agencies, and technology partners

What you bring

• 4+ years of experience in MarTech, AdTech, or Marketing Technology roles
• Strong background in performance marketing, marketing automation, and data-driven growth
• Experience in insurance, fintech, or other regulated industries is a strong plus
• Hands-on experience with tools such as:
  • Analytics & tracking (e.g., GA4, GTM, MMP’s (Adjust) server-side tracking)
  • Ad platforms (Google Ads, Meta, programmatic DSPs)
  • Solid understanding of attribution models and consent frameworks
  • CDPs & data pipelines
• Strong stakeholder management and communication skills
• Ability to translate complex technical concepts into business value
• Structured, analytical mindset

Your Benefits - Why CLARK

At CLARK, you don't just work; you shape things. To help you give your best, we support you with a package that combines flexibility, security, and personal growth.

We give you real choice and autonomy:

• Work 100% remotely or in a hybrid setup from our modern offices in Germany
• Workation option of up to 182 days within a 12-month period from more than 50 countries, subject to applicable legal, tax, and social security regulations
• 30 vacation days , with an extra half day on December 24 and December 31
• Flexible working hours , allowing you to structure your workday in a way that fits your life We invest in you, professionally and personally:
• 2 paid Impact Days per year to support your voluntary or community engagement
• A wide range of development formats including hackathons, leadership programs, internal trainings, and monthly Lunch & Learn sessions
• Access to internal and external learning and development opportunities
• Team spirit: Quarterly workshops and annual global events strengthen our cohesion across borders. To give you peace of mind and let you focus on the things that are really important:
• Attractive employer contributions to an occupational pension scheme
• Exclusive employee discounts and partner offers At CLARK, you can simply be yourself! Diversity, equal opportunity, and mutual respect are not slogans for us: They are embedded in how we work together and how we make decisions.

(These benefits may differ based on the country of employment)