Subscription Growth Manager (f/m/d)

Who we are

Jodel is the world’s hyperlocal community.
Our vision is that you can open Jodel at any time and anywhere in the world, to easily talk and connect with people around you.

At Jodel, we're more than just a social media app. We enable our users to discover, follow, and participate in real-time in the most relevant conversations with people nearby. You can connect with people who share your interests, discover new places, and express yourself freely. We have millions of active users across the Nordics, DACH and middle-east and continue to expand globally.
Our playful and friendly culture fosters a sense of belonging and encourages innovation. We're dedicated to our users and always strive to provide them with the best possible experience. We´re committed to building a platform that´s intuitive, reliable and user-friendly. We believe that social media can be a force for good and we are proud to be a company that promotes diversity, inclusion and positive change.

When you work with us, you'll be part of a team that's passionate about making a difference. Join us and make your mark on the world with Jodel.

Why we need you

Jodel is looking for a senior, hands-on Subscription Growth Manager to own and scale our in-app purchase (IAP) and subscription business from significant 7-figure ARR to 8-figures. You will drive revenue growth through strategic initiatives (e.g. tiering, pricing, packaging), regular promotions, data-led iteration and execution in RevenueCat, and cross-functional initiatives (esp. product). This role requires someone who has done it before in a freemium, “vitamin” consumer app context and can stay focused amid speed, noise, and changing priorities.

Your Mission

• Own and operate the commercial LiveOps strategy e.g. subscription and paywall performance end-to-end: strategy, execution, measurement, and iteration.
• Apply a strong F2P mindset by balancing free vs. premium value, designing clear upgrade paths, and creating sustainable monetisation mechanics in close collaboration with Product.
• Identify and prioritize the highest-impact growth levers ; avoid low-signal “rabbit holes” through strong focus and framing.
• Lead complex, cross-functional monetisation initiatives (e.g., tiering, packaging, pricing structures) across placements, clients, and geographies, ensuring measurable revenue impact.
• Drive stakeholder alignment across Product, Engineering, Commercial, Leadership, and the broader team; communicate clearly, ask for support early, and push back when focus is at risk.
• Strengthen subscription foundations by driving stakeholder alignment, ensuring robust tooling and measurement, and pragmatically improving processes to enable scalable growth.

What you need to succeed

• 5+ years in Freemium monetisation or LiveOps (mobile games OR high-scale freemium apps)
• Proven track record in freemium consumer apps (paywall dynamics), ideally “vitamin” rather than “painkiller” products.
• Strategic understanding of subscription business mechanics and growth tactics across the funnel.
• Experience building or scaling subscriptions from early stages (foundational setup through next-step growth levers like tiering/value).
• Strong analytics skills: ability to interpret data, create coherent narratives, and translate insights into prioritized actions.
• Operational expertise with RevenueCat (or equivalent) and paywall experimentation/targeting.
• Excellent project and stakeholder management in complex, multi-market contexts.
• High ownership: hands-on, self-driven, resilient, and comfortable doing the majority of execution personally.

Why Jodel

• Events to foster culture - Paid Company Offsites and Team Offsites every year with destinations all across Europe and MENA. We also offer In-Person events, e.g. years-end or anniversaries, as well as regular remote friendly activities and motto weeks.
• Meal and Drink Allowance - Enjoy a monthly budget to use for e.g. Lunch or After Work Dinner, by either ordering food and beverages OR use your personal virtual credit card in any restaurant, café or food spot of your choice, worldwide.
• Choose between Sports and Mental Health OR Public transportation - Use your sponsored Wellhub (Urban Spors Club) Subscription for Sports, Mental Health and Wholesomeness Services and Apps OR get your mobility subscription by using the funded Navit subscription or “DB Deutschlandticket”.
• Sports and Activity - Enjoy company-sponsored access to gyms, yoga, swimming, climbing and others, make use of a wide selection of online classes including fitness, meditation, and more – flexible and available wherever you are.
• Your mental well-being matters - Make use of Mental Health and Wholesomeness Services and Apps, such as: Headspace, Calm, iFeel, Pregnancy+, Clue Period, Cycle Tracker and more.
• On the move with Navit - receive monthly mobility budget via Navit to use flexibly for public transport, "Deutschlandticket" and other mobility options like Uber, Bolt and more.
• Discover Discounts and Partnerships -  Save money with corporate discounts across brands like Adidas, LG, Bosch, Apple, and more.
• Personal Development Budget - Monthly or yearly to invest in your development via professional memberships, literature, external certifications, conferences, AI subscriptions and more.
• Your way of working - With our remote-friendly setup! We offer a flexible remote framework to suit your needs. Depending on the role or your personal preference you might partially enjoy our beautiful, re-designed office in the heart of Berlin (Checkpoint Charlie), complete with professional coffee machine, drinks and snacks along with kicker, table tennis and more.

About us

Jodel was launched in 2014. The idea of Jodel started, when we realised that despite countless products in tech, there was no fast and simple way to connect with people around us.
You will be able to fully explore the city you live in, listen in on all its vibrant communities and connect with your peers. No matter if it’s other pet lovers nearby or the local techno crowd: Jodel allows you to share memes and jokes, get news, ask questions and simply have fun. You can discuss everything from new hypes to modern-dating, organize help for social causes. And by doing all that you might even get to know new amazing people in your area.

Jodel will be closing the gap to easily share a togetherness with all the people you see in the physical world. As this works in your hometown, so it does when moving somewhere else. Whenever you’re travelling, you can be certain there are people around you that wonder about the same things. Is it still worth it to go to the Full Moon party here in Ko Pha-ngan or what are the best tricks for negotiations on the Marrakech market? And maybe, one day, you think about moving to New York so you teleport to its local feed and explore.

Come as you are!
At Jodel everyone is welcome, regardless of gender identity, nationality, age, disability status, sexual orientation or religion. Jodel is an equal opportunity employer and believes that a great working environment reflects a diversity of backgrounds, experience, talent and thoughts. We will not tolerate discrimination or harassment based on any of these characteristics. All you need is a passion for local communities and a desire to be part of a fast growing startup.

We are United in diversity - with people from all over the world, Egypt to France to Saudi, from Finland to China, we are multicultural by default and proud to be. We all come from different walks of life and cultural backgrounds, and we continue to push for diversity in our team!