GTM Automation & Growth Engineer

Novosafe – Democratizing security

We combine smart tech, 24/7 monitoring, and outstanding service – all for one goal: A world where true safety is accessible for all people, families and businesses.

Our company is led by experienced founders (N26, McKinsey, Palantir, Accenture) and backed by Firstlane Ventures – the people behind Viafintech (formerly Barzahlen), one of Germany’s most successful fintech companies.

We’re building the next category leader in security. Why do smart thermostats and voice assistants sit in millions of homes — but modern security systems don’t? That gap is exactly our opportunity.

We’re building from Berlin with a small, exceptionally strong team: a mix of top talent from our previous journey and brilliant new joiners. High ownership. Low ego. Kind humans. We move fast, help each other, and celebrate wins.

Join early. Build the future of security.

Tasks

As our GTM Automation & Growth Engineer, you’ll design, build, and run the machines that generate qualified leads (B2B can B2B) at scale. If you love building high-volume acquisition engines — from paid channels to outbound automation — this is your playground.

• Own and automate high-volume lead generation workflows across paid (Google Ads, Meta) and outbound (e.g. Lemlist): targeting, enrichment, sequencing, and follow-up.
• Integrate APIs (e.g. linkedin scraping via scrapingbee, enrichment via apify, and outbound via Lemlist)
• Orchestrate and maintain the full data flow (e.g. via n8n): from first touch → CRM entry → routing to founder/SDR → scoring back into Meta / Google
• Set up data-driven dashboards (posthog, baserow, or python visualizations) for funnel tracking: lead → sql → won → revenue
• Develop scripts and automations for recurring GTM ops: lead scoring, deduplication, segmentation, routing to SDRs / founders, and suppression logic
• Implement and maintain LLM- and SEO-based discoverability infrastructure: llms.txt, robots.txt, markdown parsing, semantic content clusters, internal search exposure.
• Collaborate directly with the founders on GTM architecture, channel prioritization, and growth analytics — you bring the data, we double down.

Requirements

Strong technical foundation! You can write and debug python scripts, connect APIs, and build workflows in n8n or similar

• experience running and optimizing paid acquisition (Google Ads, Meta) incl. tracking, attribution, budgeting, and audience syncing
• experience with b2b gtm funnels (lead gen, enrichment, outbound, nurturing, conversion)
• experience with automation and data ops (n8n, make, clay, baserow, airtable, etc.)
• experience with data hygiene, enrichment, and crm structuring (pipedrive or custom stack)
• comfortable with web scraping and data gathering tools (scrapingbee, apify, linkedin scrapers)
• familiarity with markdown parsing, seo/llm discoverability, and structured content logic
• analytical and process-driven mindset — you think in systems, not campaigns
• bonus: experience with mongodb, posthog, or openrouter for analytics and ai workflow automation
• This role is only open to candidates residing in the EU/EEA or Switzerland who already hold the legal right to work in their country of residence. We are not able to sponsor visas or hire outside these regions for this position.

Benefits

Lay the GTM foundation of a fast-scaling company from day one alongside serial entrepreneurs:

• Impact: your automations directly unlock global expansion and revenue.
• Autonomy: real say over tools, workflows, and architecture.
• Modern stack: greenfield. No legacy.
• Learning: deep exposure to growth engineering, AI automation, and B2B security tech
• Compensation: competitive package with salary and meaningful equity

We are looking forward to hearing from you!