FOUNDER'S ASSOCIATE (founding team consumer brand pre-launch)

GASOLINA provides next-gen nutrition at the intersection of supplements and lifestyle products.
For our go-to-market, we are launching MAN IN A CAN - the world's first functional beverage optimised for men's health - in mid August. Thereby, we are creating an entirely new product category - with interest validated through +6,000 test persons.
With both a very unique brand & product, we have high ambitions to become one of the relevant European lifestyle brands for the health-conscious & wellbeing-minded.

As Founder's Associate , you're the founder's second brain and first hire into the core team. You will be key in building the brand's frontend, such as brand/content strategy, as well as its backbone, such as ecom, logistics, or product development.
You'll touch every engine of the business - with end-to-end ownership of whatever is required to bring the brand from 0 to 1.

Our promise: high exposure, high responsibility, high velocity while buidling one of the most unique consumer brands today.

+++ Given a certain seniority, a Co-Founder role is conceivable as well +++

Tasks

• Work directly with the founder on the highest-priority projects across the entire business - strategy one day, hands-on execution the next; examples:
• Build B2B sales division and acquire high-quality, brick-and-mortar partnerships
• Improve ecom conversion & retention - webshop improvement, email marketing, etc.
• Advance the brand through creative guerrilla stunts and community initiatives
• Set up scalable internal tools & processes to supercharge the team as it grows
• Coordinate & lead our part-time workforce, ensuring operational excellence & consistency

Requirements

• 1+ year full-time experience OR various high-impact internships at consumer brand or in high-performing environment (startup, consulting, VC, finance)
• Excellent English & German
• Based in Berlin, Munich or willing to relocate
• Comfortable switching between analytical thinking and getting your hands dirty; finding joy in solving problem no matter how
• Profound passion & hunger to build a brand from the ground up and make it big

Benefits

• #2 position next to WHU founder with full 0 to 1 exposure, substantial responsibility, and vast creative head space
• Considerable founding team equity options
• Clear path to 'Head of' to long-term C-level role as the company scales

We're just getting started and have the major ambition to become the coolest brand creating food & beverage innovations that work like supplements and feel like lifestyle products.

If that mission lights you up and you don't back down from an actual challenge, we want to hear from you.